In Their Words

From the editors we call and the brands we champion

“PR is as much about having a strong client portfolio as it is building and maintaining media relationships. Not only do I know that anytime Zoey reaches out that she’ll have something for me that’s worth my time, she’s amazing at taking the time to recognize what kinds of stories and content I’d be interested in, putting in on my radar, and following up to make sure the story crosses the finish line. Professional to work with and a pleasure to be around, Zoey has quickly become one of my favorite people to work with!”

— Samantha Brooks | The World’s 50 Best Hotels Academy Chair for: USA & Canada

"It's not easy to balance both client expectations and long-term media relationships, but Zoey Gulmi is one of the rare PR pros who just gets it. She is a tenacious strategist, powerful partner, and all-around delight. I love seeing her name in my inbox."

— Todd Plummer | Condé Nast Traveler, Elle, Vogue

"We brought Zoey and her team at Gulmi Group on to help market our new residential and hospitality projects. She exceeded our expectations. Zoey immediately formed a strategic plan and brought on-brand awareness through robust media outreach to secure key media placements. I’d highly recommend her and look forward to continuing to work with her on our upcoming projects.”

— Blue Flag Capital (Founders of Faraway Hotels and Beachside Hotel)

“Working with the Gulmi Group is always a joy. Zoey and her team don’t simply know their clients’ facts and figures - they adore the brands and properties they work with, and their passion comes through in engaging meetings and thoughtfully designed press trips. The Gulmi Group is also adept at understanding which story angles resonate with which outlets, and they are always reliable (which is becoming something of a rarity these days!).”

— Elizabeth Rhodes | Senior Editor Travel + Leisure

"We have been extremely impressed by how front-footed and productive Gulmi Group has been in connecting us with important opinion formers and journalists, securing us top-tier media placements and awards. We have had hotels in St Barths for 25 years – our previous one was the Hotel St Barth Isle de France (now the Cheval Blanc) and the last 10 years at Le Toiny. I am happy to say that from a public relations perspective, Zoey and her team have substantially outperformed our expectations. We would thoroughly recommend her to anybody in the top-end hotel luxury market.”

— Charles Vere Nicoll, Owner | Le Toiny St Barts

“I’ve known and worked with Zoey for many years now. She is the epitome of an outgoing and efficient publicist, committed to her clients not only because it’s her job but because she really cares—and this shows. It’s always a pleasure to communicate with Zoey via email, as well as attend events and opportunities she hosts for her clients. Along with her professionalism, Zoey is compassionate, approachable and a well-rounded personality.”

—  Jillian Dara, Reporter | Forbes,  Travel + Leisure

"I’ve had the pleasure of working with Zoey for many years, during which she’s proved time and again that no dream is too big when it comes to media exposure and partnerships for W Hotels. Zoey successfully conceptualized, pitched, and executed campaigns to include celebrities, huge brand partners, and local, national, and international press placements. What we’ve accomplished together has been far beyond my expectations.”

— Mary Bolway, VP Marketing | Former Marketing Director, W Hotels

"I really appreciate how easy Gulmi Group is to work with. They’re straight to the point, always helpful, and genuinely seem to get what reporters need. It’s rare and refreshing."

— Jordi Lippe-Mcgraw | Conde Nast Traveler, WSJ Off Duty, Forbes

“Working with Zoey Gulmi is a masterclass in what modern PR should be. She’s not just responsive—she’s intuitive, two steps ahead, and always arrives with the right pitch at the right time. There’s clarity in her communication, integrity in her follow-through, and a level of professionalism that makes collaboration not only seamless but enjoyable.”

—  Paul Jebara | Forbes, Galerie, Condé Nast Traveler

"Working with Zoey and the Gulmi Group has been an absolute pleasure. From day one, they have been incredibly proactive, strategic, and genuinely invested in the success of OMICRON HOTELS. In less than a year of working together, they have secured outstanding editorial coverage for us, including features in Condé Nast Traveler, NYT T Magazine, Vogue, Travel and Leisure and countless other leading international publications.

Beyond the impressive results, Zoey is thoughtful, responsive, and a true partner. She understands our vision, consistently identifies meaningful opportunities, and makes the entire PR process seamless. We couldn't be happier with our collaboration and look forward to many more years of working together."

— Omicron Hotels