Gulmi Group was recently retained to lead the national and international PR strategy for MIRAMONTI Boutique Hotel in South Tyrol focusing on the property's newest openings, including MONTI House, the Forest Suite, and Rotwand Restaurant. From the outset, the agency positioned MIRAMONTI at the intersection of contemporary architecture, alpine design, and luxury travel, generating significant editorial interest almost immediately.

Within weeks of beginning the campaign, Gulmi Group secured editorial coverage and confirmed features with Condé Nast Traveler, Wallpaper, and The Times, while also arranging a Travel + Leisure social media takeover reaching more than 6.4 million followers. These early placements quickly established MIRAMONTI as one of Europe's most exciting contemporary mountain destinations and introduced the property to a global audience of luxury travelers and design enthusiasts. We look forward to continuing to amplify their story and incredible property.